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flip through the pages of mid-century tile catalogues


There was a whole lot wrong with 1950s America, but to give credit where credit’s due, those folks sure knew how to advertise the most mundane things. Thanks to Present & Correct, we were alerted to the Internet Archive’s collection of vintage tile catalogues (complete with models posed as perfectly-polished housewives). Who knew tiled everything could look so good?

Whether matte, sparkling, glazed or unglazed, a swish set of tiles is “lovely to look at, pleasant to walk on, easy to care for,” according to the Don Draper types at the American-Olean Tile Company. We have the sudden urge to slap on some red lippy, bust out the grout and tile our living room from ceiling to floor…