Like an old friend stopping by for a packet of Iced Vo-Vos and a chinwag, jewellery designer Naomi Murrell has popped up a bunch of times in frankie magazine and online. Her simple, pretty accessories topped our wishlists way back when the label was in its infancy, and since then we've spied them on limbs all over the country.

It's always nice when your friends get to know each other and form their own bond, so we're pretty chuffed to see Naomi pairing up with another frankie feature subject, The Little Van That Could, for a pop-up fun fair in Adelaide today and tomorrow.

We were about due for another natter over a steaming brew, so we caught up with Naomi to find out about the event's self-proclaimed oasis of awesome and what sorts of lovely keepsakes we can add to our collection.

What have you been up to since we featured you in frankie magazine? Since then the NM label has grown into a thriving little jewellery business. We've had all kinds of adventures travelling to design markets and trade shows around Australia, dreamed up lots of whimsical jewellery designs, been stocked by the likes of Obus and The Art Gallery of NSW, and opened a Naomi Murrell pop-up shop in Adelaide for two months during 2013.

This month we've teamed up with Monique Bowley - of The Little Van That Could fame - to host a shindig in our favourite Adelaide laneway: Leigh Street. It's called Singing In The Lane, and it's a pop up fun fair bringing refreshments, finery and acoustic sessions to the people, for two days only!

What kinds of reaction have you got from the articles? Aside from the articles being a lovely gold star of approval earning our fledgling label lots of cred, our favourite reaction was from a super cute Dutch customer who discovered our Love Token through frankie, and loved it so much she decided to have it tattooed on her ankle forever!

For those who might have missed our coverage, could you tell us a little about who you are and what you do? We are an Adelaide design label, known for our whimsical keepsakes. Creative Director Naomi Murrell has a background in illustration, textile design and graphic design. Director of Sales + Good Times Dave Stace has a background in graphic design and online/interactive design. We specialise in product design and collaborate with artisan manufacturers in Indonesia to produce our wares.

What are you currently working on that you want to tell us about? We've just finished a beautiful photo shoot with photographer Sven Kovac that we can't wait to reveal soon! We're about to move into a new studio space at The Mill, which is very exciting after having worked from home for the last four years. I'm also working on a custom NM suite for the Minima Majestic art hotel project, and designing the new NM range for 2013.

Why are Naomi Murrell and The Little Van That Could an ideal match? We are both smitten with the colour mint! Other than that we are both pursuing creative dreams from our hometown of Adelaide and our wares share a similar aesthetic and audience. We've teamed up in the hope of creating an oasis of awesome for all the ladies and gents looking for a bit of whimsy in their week.

Tell us about the creative community in Adelaide. It's tiny but mighty. A lot of inspiring and impressive work comes out of Adelaide, and since it's like a big small town we have quite a tightknit creative community. Creative job opportunities have traditionally been limited, but we see that as an incentive and opportunity to create something new. In recent years we've seen more creative entrepreneurial folks choosing to stay here and build things rather than heading interstate or overseas for work, so that's been good.

How are you trying to have an effect on that? We're lovers of good design, good music and Adelaide produce in general, so we try to shine a light on that when dreaming up new projects! Agostino & Brown supplied the fit out for our pop-up shop, and Scullery Made Tea blended a special Peaches & Keepsakes tea for the store, plus we had our assistant, artist Peta Alannah Chigwidden, make some beautiful paintings for the store. We also hosted various events in that space, including a Sunday session by musician Naomi Keyte, which in part sowed the seed for us working with more musicians such as Kaurna Cronin and Buffalo Boyfriend for Singing In The Lane.

How did you select the musical acts for the event? We approached our favourite Adelaide acts, honing in on those whose sound lends itself to our little fun fair scenario. It was quite a natural process, and luckily most of the musicians we invited to be involved were available and keen as beans to come along and play!

Where's the best place to get more information? The Singing In The Lane facebook event, my website or the Little Van That Could's website