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gently does it

gently does it

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If you like flouncy dresses and delicate, fanciful prints, you’ll appreciate the designs of Japanese label Minä Perhonen.

Minä Perhonen is a Japanese label with a thoroughly Scandinavian name (it translates to 'I butterfly'). For 20 years, designer Akira Minagawa has been dreaming up artful textiles that make the everyday a little more special. And while we’d like to say that these duds are within reach, our word of advice is to stick to playing dress ups in store (unless you’ve recently won the lottery, of course). Take in more eye candy over here.