apomogies

It’s well documented that ‘sorry’ is the hardest word, but frankie friend Rachel Burke has created the cutest path to instant forgiveness we’ve seen - Apomogies. Fully collaborative but 100% anonymous, the project aims to explore the idea of what it means to apologise (or not, as it were). Making an Apomogy of your own is as easy as whipping up a pom pom, jotting down the thing that’s wedged deep in your brain and making you cringe, and popping it on top for all the world to see. Then again, if craft isn’t your thing, you could submit an apology online via the Apomogy website, and Rachel will do the honours on your behalf. The fluffy collection will be exhibited at some point next year, but in the meantime you might like to spend a few moments reading through some real-life Apomogies.